ChatGPT

ATHLETA.COM WINS

athleta.com8/10

lululemon.com4/10

“"I'd say both have unique strengths, but—" 💪 athleta.com dominates ChatGPT. lululemon.com? Never heard of it.”

Gemini

LULULEMON.COM WINS

athleta.com7/10

lululemon.com9/10

“🔥 Lululemon didn't just win this; it practically invented the game, leaving Athleta to perpetually play second fiddle in the athleisure orchestra.”

Claude

LULULEMON.COM WINS

athleta.com6/10

lululemon.com9/10

“🍋 Athleta showed up to the athleisure championship in sensible sneakers while Lululemon arrived in a private jet, and honestly, the gap between them is wider than their yoga pants' price markup.”

Perplexity

LULULEMON.COM WINS

athleta.com7/10

lululemon.com8/10

“🤝 Both brands are staples on Perplexity. Respect.”

Ghost Report Card

Why athleta.com is getting ghosted

lululemon.com 7570 athleta.com

Key Findings

Low Web Presence

athleta.com has very low web presence (21/100). AI may not have enough data to form opinions.

Already Optimizing

athleta.com already has llms.txt — they're optimizing for AI visibility.

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Competitor Citation Gap

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Content Recommendations

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Monthly Visibility Trend

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athleta.com is fading from AI.

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Scores estimated from search signals, domain authority & AI training data coverage.